Much has been written over the past few months about Apple ResearchKit and its potential to completely revolutionize R&D in the life sciences industry. The idea is simple. And it got me thinking; is the iPhone the most powerful clinical research tool ever invented?
MANA is a strategic communications company providing a wide range of services including scientific communications, content marketing and public relations to organizations in science, healthcare and technology-related industries. We are also an owner of Baird’s Communication Management Consultants, an international network present in over 70 countries. Baird’s CMC provides strategic communications solutions to corporations, governments and advocacy groups. Baird’s offers superior expertise worldwide in key sectors that include healthcare, environmental issues, government relations, financial services and telecommunications.